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Jianlibao, the father of China's national sports drinks, was established in 1984. It is a modern enterprise with beverage production and sales as its leading industry and involved in plastic container manufacturing and other related fields.
The company owns a series of well-known brands such as Jianlibao, Season 5, Microbubble Water, Sports, Super Deneng, and Pop Fruit; among them, the core brand "Jianlibao" is my country's first sports drink containing electrolytes. In 1984, as the preferred sports drink, it accompanied the Chinese sports delegation to participate in the 23rd Olympic Games in Los Angeles, USA, and was hailed as "Chinese Magic Water" by foreign media.
The headquarters of Jianlibao is located in the China (Sanshui) International Water Capital Beverage and Food Base in Foshan City. It has 24 branches and 420 offices across the country, and its sales network covers 31 provincial capitals.
The company has 5 beverage production plants nationwide, located in Foshan, Beijing, Xianyang, Zhenjiang and Kunming, which can produce and process sports drinks, carbonated drinks, tea drinks, juice drinks, functional drinks and other products.
Over the years, Jianlibao has always adhered to the brand concept of "health and vitality", based on the field of general health, and continuously promoted product upgrades and iterations. Sugar is rich in dietary fiber "Fiber +" and other new products, Deeply cultivated in the field of food, forged a solid and reliable user reputation
With "This is China Jianlibao" as the brand proposition, interpret the spiritual core of the national brand; activate the young market with cross-border integration, combine the national trend of cultural creation, and jointly spread Chinese culture; adhere to the development concept of advancing with the times and independent innovation, and take root in the function The healthy and vigorous development of China’s beverage industry has helped China’s beverage industry develop healthily and healthily.
More than 30 years of ups and downs and the hard work of several generations have accumulated "Integrity, Innovation, Unity, Responsibility, and Win-win" for Jianlibao. The corporate culture of Jianlibao has created a unique Jianlibao spirit, which is the internal driving force to promote the continuous development and growth of Jianlibao's business. In the future, Jianlibao will continue to forge ahead under the guidance of this corporate culture and create brilliance repeatedly
"Healthy drinks, healthy life" is the quality policy that Jianlibao has adhered to for many years. Jianlibao has a R&D team with rich R&D experience in the beverage industry and a complete scientific research laboratory, and maintains close cooperation with a number of industry-leading upstream companies and scientific research units. Many R&D products have obtained nationally authorized invention patents. In addition, Jianlibao is also one of the main drafters of the GB 15266 sports drink national standard, and is far ahead of the industry in terms of strict quality control and production safety.