HONG KONG, CHINA, July 16 — Jianlibao Company Limited today officially announced the inauguration of the Jianlibao Charitable Foundation in Hong Kong, China. Marking an immediate activation of the new foundation, the enterprise has secured the exclusive title sponsorship of the next two editions of the Around the Island Race – Coastal Rowing (2026–2027).
The ceremony was attended by Ms Alpha Lau, Director-General of Investment Promotion at Invest Hong Kong (InvestHK), representatives from the Tung Wah Group of Hospitals (TWGHs), and distinguished guests from Hong Kong, China’s sports and philanthropic sectors. The official launch of the Jianlibao Charitable Foundation marks a major milestone, elevating the brand’s 42-year commitment to sports philanthropy into a systematic and long-term operational framework.
[ Photo 1: Ms Alpha Lau, Director-General of Investment Promotion at InvestHK (left), and Mr Ye Honghan, Chairman of Jianlibao Company Limited, exchange commemorative gifts. ]
As China’s pioneer sports beverage brand with a 42-year legacy, Jianlibao Company Limited has always adhered to its core philosophy of "giving back to the society from which it thrives," embedding Corporate Social Responsibility (CSR) into its corporate DNA.
In its early years, Jianlibao partnered with Project Hope to fund the construction of primary schools across China, supporting basic education in rural communities. In times of major emergencies—such as the Tai Po fire in Hong Kong, China, the Henan floods, and the Luding earthquake in Sichuan—Jianlibao consistently contributed funds and relief supplies to support rescue efforts and social recovery.
In the realm of sports philanthropy, Jianlibao’s dedication spans decades: from empowering the Chinese Olympic Delegation at the 1984 Los Angeles Olympics, to sponsoring the National Youth Football Team for long-term training in Brazil. Through these diverse community initiatives, Jianlibao has built a solid foundation of philanthropic experience.
In 2024, Jianlibao established its regional headquarters in Hong Kong, China with the support of InvestHK, using the city as its first overseas market to launch local operations and deepen its sports outreach across the Guangdong-Hong Kong-Macao Greater Bay Area (GBA):
· Youth Sports & Arts Elite Program: Partnered with the century-old charity Tung Wah Group of Hospitals (TWGHs) to create development channels for talented underprivileged students in Hong Kong, China.
· Promoting Community Sports: Long supported the development of Hong Kong, China women's football and co-hosted the International Youth Football Charity Cup to drive local sports participation.
[ Photo 2: Guests gather to celebrate the official launch of the Jianlibao Charitable Foundation. ]
Securing the exclusive title sponsorship for the 2026–2027 Around the Island Race – Coastal Rowing represents a strategic move to bring sports closer to the public. It also forms an integral part of the Foundation’s broader sports philanthropy strategy in Hong Kong, China.
With a history spanning over a century, the 45-km coastal rowing race circumnavigating Hong Kong Island is widely hailed as the "marathon at sea", attracting top rowers and world champions from around the globe, including New Zealand, South Africa, Singapore, and the United Kingdom. Jianlibao shares a deep connection with the event, having sponsored and fielded teams for three consecutive years, successfully capturing the championship title for two consecutive years.
[ Photo 3: The official signing ceremony. (From left to right): Ms Alpha Lau, Director-General of Investment Promotion at InvestHK; Mr David Leahy, Commodore of the Royal Hong Kong Yacht Club; Mr Yeung Wan Yiu, Director of the Jianlibao Charitable Foundation; and Mr Ye Honghan, Chairman of Jianlibao Company Limited. ]
Speaking at the ceremony, Mr Ye Honghan, Chairman of Jianlibao Company Limited, said:
"Since its inception 42 years ago, Jianlibao has been deeply intertwined with the development of Chinese sports. As both a witness and a participant in this remarkable journey, we deeply recognize the transformative power sports hold for society and youth. Looking ahead, we are eager to collaborate with our partners, leveraging Hong Kong, China as a strategic gateway to extend the reach of the Jianlibao Charitable Foundation, bringing fresh vitality and hope to communities far and wide."
[ Photo 4: Mr Ye Honghan, Chairman of Jianlibao Company Limited, delivers the welcome address. ]
Looking ahead, the Jianlibao Charitable Foundation will integrate decades of philanthropic achievements and strategic vision to continuously promote sports accessibility, nurture young athletic talent, and foster deeper societal integration and sports development—staying true to its founding aspiration of driving business for good.
all rights reserved：Jianlibao Group Guangdong ICP No. 17110123