The anti-epidemic spirit of the Chinese

Date:2020/04/10 Type:Company Information

After the city was closed for 76 days, Wuhan lifted the control measures of the Li-Han-Li-E Passage at 0:00 on April 8, officially unblocking the city, which became an important milestone in my country's fight against the epidemic. In this battle that lasted more than two months, a large number of young heroes of the new era emerged. They went retrograde when the country was in distress and reached out when people needed help the most. They wear masks and goggles, and they may not be able to see everyone's face, but they all have a common name-the new youth in the fight against the epidemic.

The gradual improvement of the domestic epidemic situation is inseparable from their dedication and hard work. In order to pay tribute to these anti-epidemic heroes, remember the story of the anti-epidemic heroes, and spread the positive energy of society, Jianlibao and well-known illustrators jointly launched the "Patron saint of China" long scroll, cleverly combined The traditional "dragon and phoenix" totem elements, which represent auspiciousness, imply that the dedication of the young anti-epidemic youth is transformed into a "dragon and phoenix" to protect everyone's auspicious well-being.

According to reports, among the medical staff rushing to Hubei, there are 12,000 post-90s, and a considerable number of them are post-95s and even post-00s. During the critical period of epidemic prevention and control, a large number of post-90s volunteers were actively invited to become volunteers. During the SARS outbreak in 2003, the post-90s were only protected children. Now in crisis, these younger generations, who are in people’s impressions of “b-stations and star-chaser”, don’t hesitate to put on white coats and masks without hesitation. Hesitate to take up the heavy responsibilities and become the main force in the fight against the epidemic.

"People's Daily" commented that they are "great anti-epidemic post-90s". They are young and fearless, facing the fierce virus. They are selfless and love, even going retrograde for thousands of miles, going to Wuhan as volunteers; they are energetic and energetic. Responsible, clenched your teeth and persisted in the long struggle. They are like the "dragon and phoenix" in traditional Chinese culture, symbolizing auspiciousness and hope. Wherever they go, there is peace and happiness. These are the guardian spirit of the new Chinese youth, which coincides with the positive brand spirit of China Jianlibao.

The “Patron saint of China” illustration selected the 8 most representative images of new youths among anti-epidemic retrogrades: medical workers (doctors), builders (construction workers of Huoshen Mountain Thunder Mountain), border guards (airport security check), and patrol Guards (police), volunteers, medical staff (nurses), transporters (material transportation drivers), couriers (couriers and takeaway brothers), they travel through the city without fear of wind and rain, and work hard to help people in difficulties , Entering and leaving the most dangerous places, sticking to every line of anti-epidemic defense. They are not unreachable super patron saints, but ordinary young people who exist around everyone. The illustrations show the real scenes of these lovely young youths in the form of "living" dragons and phoenixes in the fight against the epidemic on the front line.

Jianlibao hopes to record ordinary and great figures in a special period through the art form that young people love, so as to let people know more about and pay attention to the new Chinese youth and feel their responsibility and strength. The illustrations also combine the dragon and phoenix totems that represent guardianship and auspiciousness in traditional culture, conveying that the new youth fighting the epidemic is like a dragon and phoenix totem, becoming a warm force to protect peace.

As a 36-year national brand, Jianlibao has always been committed to inheriting the excellent Chinese culture, paying attention to the new Chinese youth, and growing together with the Chinese youth in addition to making good products.

In the new era, following the trend of the national trend, in 2019, Jianlibao not only cooperated with young and cutting-edge illustrators to launch Chinese-characteristic cultural jars, but also jointly launched the "Xianglong Naji Can" with the Forbidden City.

As the first sports drink containing alkaline electrolytes in China, Jianlibao can help the human body to maintain vitality at all times. The taste, functionality, and appearance of the packaging have attracted the attention and praise of young people. The "Patron saint of China" illustration scroll that is launched this time organically combines the traditional "dragon and phoenix" elements with young art forms, just like contemporary Chinese young people who inherit the fine traditions while carrying forward their young personality and become a youth force that promotes China's development. . Taking the spread of positive energy as its own responsibility, this is China Jianlibao.

In May, Jianlibao will continue to inherit the spirit of dragon and phoenix, launching a new "dragon and phoenix presenting auspicious bottle", dialogue with the new Chinese youth through a variety of innovative ways, and lead the new trend of righteousness belonging to the new Chinese youth.

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