Jianlibao joins hands with 40,000 convenience stores to carry out the "I love the country, be popular" activity to celebrate the birthday of the country with the tide of the country!

Date:2019/09/24 Type:Company Information

On September 20th, a large-scale joint marketing event sponsored by the China Chain Store & Franchise Association and participated by 40,000 stores under 40 convenience store companies across the country was held in Beijing. The curtain opens. In the coming week, 40,000 stores will be presented to the outside world with a brand-new look in the style of the national tide, and the domestic products will be concentrated on the most conspicuous shelves. To celebrate the 70th anniversary of the motherland and promote the culture of national tide.

In convenience stores, Jianlibao cultural jars firmly occupy the C position of Guochao's shelves. As long as consumers walk in, the characteristic packaging of Guochao cultural cans and the four big characters of Beijing spirit will be able to attract consumers' eyes immediately. This is undoubtedly an affirmation for Jianlibao.

At the opening ceremony of "I am patriotic, and be popular", Wang Yi, general manager of Jianlibao Marketing Center, said: "Brand rejuvenation and specialization are the focus of Jianlibao's future work. As a beverage company, it will continue to be younger and make good products for China. Products are the mission of Jianlibao."

In the past few years, chain convenience stores have developed extremely rapidly, and stores have expanded rapidly. And the core idea of this "I Love the Country Tide" event is to use the huge network of convenience stores to promote the rapid development of Jianlibao and show more consumers the spirit and culture of Jianlibao.

Recently, in the "Baidu National Tide Pride Big Data" jointly released by Baidu and People's Network Research Institute, Jianlibao was listed as the "hottest" Chinese brand in the eight major life areas. This is undoubtedly the consumers' affirmation of Jianlibao's quality and their trust in Jianlibao's brand. This "I love the country, be popular" event brought Jianlibao closer to consumers, and let consumers experience Jianlibao's pioneering and enterprising spirit and continuous innovation! 35 years of Chinese brand, never stick to the rules, this is China Jianlibao!


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