Jianlibao's 2019 Spring War Mobilization Meeting was successfully held

Date:2018/12/05 Type:Company Information

[Summary description] The two-day Jianlibao Marketing Center’s fourth quarter sales meeting and the 2019 Spring War mobilization meeting will be held at the Sanshui headquarters from November 19th to 20th.

The Spring War is an important node of Jianlibao’s sales over the years, and its success directly affects the achievement of the annual sales target and the smooth development of the annual marketing work.

 

From November 19th to 20th, the two-day Jianlibao Marketing Center’s fourth quarter sales meeting and the 2019 Spring War mobilization meeting were held at the Sanshui headquarters. More than 100 people including general managers of regional marketing centers, general managers of branches across the country, senior management teams of the headquarters, and related functional departments attended the meeting. This meeting is of great significance and far-reaching impact: it is not only an experience summary meeting of 2018 marketing work, which summarizes Jianlibao's market conditions and marketing achievements in the fourth quarter of 2018; it is also a strategic deployment meeting, focusing on the key tasks of the Spring War in 2019 A long-term layout; it is also a marketing oath. The national marketing team of Jianlibao solemnly swears in a high-spirited posture to make the Spring War military order: to win the 2019 Spring War, we will never stop.

Huaxi Marketing Center team issued a military order

The South China Marketing Center team issued a military order

The North China Marketing Center team issued a military order

The East China Marketing Center team signs a military order

The Zhongnan Marketing Center team signs a military order

The conference promoted the marketing plan around the overall goal of the 2019 Spring War. The plan focuses on target decomposition, business focus, marketing strategy, implementation details, and logistics support, unified operational thinking, and clarified tactical operations. In addition, the conference also announced and implemented the 2019 Spring War incentive plan, and added awards such as "Road to Glory", which further stimulated the morale of the sales team.

Zhang Haijun, Deputy Director of Marketing Center and General Manager of West China Marketing Center, reports on work

Marketing Director Wang made a pre-war mobilization and work deployment at the conference and commented on the work reports of each regional marketing center. Mr. Wang pointed out: At present, the preparations for the Spring War in 2019 have entered the final sprint stage, with particular emphasis on sales executives at all levels to lead by example and fulfill their responsibilities; solidly promote the implementation of various measures to cultivate new growth points; create consumption scenarios and enhance Consumer experience; inspire the enthusiasm of all staff to fight and create an atmosphere where the mission must be fulfilled.

Marketing Center Director Wang commented on the work deployment of regional marketing centers

The president of the company, Mr. Xu, gave a very clear explanation of the company's overall goals and corresponding strategies and action plans for 2019, including creative brand building, accelerating market expansion, establishing sales foundations, enhancing operational efficiency, and improving organizational capabilities. Aspects were analyzed. Mr. Xu emphasized that marketing needs to have a wolfish spirit and a sense of responsibility. At the same time, he hopes that the marketing team will win the Spring War, win in the terminal, and win in 2019.

The director of the company Lin Dong was also moved by the marketing team's ambitious spirit of not breaking Loulan and never returning. He composed an impromptu poem, awaiting the great victory of the marketing officers.

In the end, Chairman Ye Dong encouraged everyone to inherit and carry forward the spirit of wolf spirit, and all the staff to exert their initiative, do the right thing well, and never go ahead to win the overall victory of the 2019 Spring Festival campaign.


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