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In 2018, Jianlibao re-enacted the classics for the first time, launching the 1984 version of the Guochao Classic Can (orange honey flavor), which received enthusiastic response from the market; Honey), after 36 years, Jianlibao's classic orange lemon CP made its debut again.
In 1984, Jianlibao was born and officially became the special drink for the Chinese sports delegation in the 23rd Los Angeles Olympic Games. The international arena debut surprised the world, and "Chinese Magic Water" officially debuted, opening a new chapter in the development of domestic sports drinks and sports marketing.
Memories the first can of Jianlibao, a 330ml aluminum can with a green elliptical runway, originated from the Olympic Mountains in ancient Greece, which symbolizes the representative of the sportsman who has never ceased to challenge the sport-the discus thrower, plus the striking meaning of "health and vitality" "" brand logo, outer packaging full of sports elements, the first domestic canned sports drink was born since then.
The taste is also pleasantly surprised. The rich bubbles bring a fresh and refreshing taste. The honey is specially added to make the invigoration more moisturized. It contains electrolytes to replenish the body's moisture at all times. Orange honey and lemon honey meet the dual taste choices. The excellent product strength makes Jianlibao good The market reputation of the company became a hot "net celebrity product" at that time. At the same time, Jianlibao continues to be active in major sports events at home and abroad, and has become a well-known "national beverage".
Riding the wind and the waves, the national orange lemon CP debuts again!
36 years of development and precipitation, now Jianlibao has re-enacted the classics once again, with the new National Tide Classic Can (Lemon Honey), and the National Orange Lemon CP debut! The tank body is upgraded, the color base of silver and emerald is combined with the smooth classic track lines, which continues the classic discus thrower image, showing the sportsmanship and youthful vitality that a sports drink should have. It is now available in Jianlibao Tmall flagship store/JD flagship store.
The design of the outer packaging is also ingenious. Segments of the brand story are like the footprints of the years carved on the carton. What you hold in your hand is not only a classic product, but also the imprint of the heavy 36 years of ethnic brands.
In 36 years, it has achieved the development of an enterprise. After years of polishing, the unique cultural charm of the national brand has emerged. Today, Jianlibao has reproduced the classics again. With the same packaging and connotation, it collides with the new era with time and calmness. It is like a treasure of time, with a classic feeling, an era inheritance, and a national confidence.